slideshare ppt on research

Sunday, 10 February 2013

Importance of training

What is the importance of training ?

Study highlights the importance of training in making the journey from researcher
to consultant, and in developing storytelling and other impaction communication skills.
Additional training needs include synthesis skills, development of rich insights, and learning
about new research modalities. Research companies are much less likely than clients to
recognize the need for training in persuasion and influence, which are critical for being an
effective consultant.